WHO ARE WE
I help Architecture/Engineering/Construction industries create powerful marketing messages that increase their visibility
If you’re responsible for marketing for an A/E/C firm, you know that it’s tough to find the time to create strategic content that speaks to your stakeholders. You must oversee proposal creation, client interviews, conferences, corporate communications and so much more.
I get it. I spent more than 20 years in the industry and as a freelance writer with an A/E/C focus. Unlike most business writers, I understand the complexities of the industry and your diverse audiences. You want to create content that builds your credibility with your existing clients, prospects, partners, and recruits.
With my experience in corporate communications, public relations and marketing, I can create the engaging content you need. Because I appreciate technical professionals in the industry, they enjoy talking with me. I value their time and efficiently obtain their insights so they can get back to their billable projects.
Is your firm top-of-mind when prospects start thinking about their next project? There’s an effective way to increase your visibility. Repurpose information you already have into blog posts, signature projects on your website and thought leadership articles.
As an A/E/C copywriter, I can help you reduce your marketing to-do list while building your brand.
Check out my services pages for additional information about me and the types of work I do.
“Leslie is a great communicator, writer, and photographer. Her organization and team leadership talents are exemplary, and well complimented by her warm personality and easy sense of humor. She’s now working with Mead & Hunt to provide website project writeup service for some of our key projects.”
“I worked with Leslie on a variety of projects at MSA Professional Services. We collaborated on the development of successful abstract proposals for key industry conferences, industry award submittals and public relations announcing the formation of Aerial Solutions, a new service line for the firm. With her help, we’ve published articles in the “Cityscape” magazine for the Iowa League of Cities. I appreciate her enthusiasm for the subject matter, whether it’s urban planning or Small Unmanned Aircraft Systems (sUAS), typically known as drones. She was passionate about telling MSA’s story of how our teams work together to improve communities.”
“It was a pleasure for my integrated communications agency to work with Leslie on corporate external newsletters and calendars. We enjoyed collaborating with her on projects because she was open to ideas and met her deadlines.”
“I’ve really enjoyed working with Leslie on the creation of my mother’s memoir, “Otti Remembers: German WWII Teen Immigrates to America.” Leslie edited the narrative while keeping true to my mother’s voice. She brought Otti’s story to life with her selection of photos and creation of headlines and call-outs to emphasize key elements of the story. The project started out as a family memoir, but along the way, we realized that the book contains some historically significant details that will be of interest to World War II history buffs and scholars. Leslie organized our rough manuscript into a readable and engaging format. I appreciate Leslie’s enthusiasm and dedication to telling our family’s story.”
“Leslie is extremely dedicated and passionate for her work. I had the pleasure of working with Leslie at MSA, where she was responsible for various activities in the Marketing Department–from advertising to winning the company awards and developing press releases. She makes writing seem easy! Leslie has the ability to work with others as a team to take a technical subject and make it so most anyone can understand.”
“I’ve known and worked with Leslie on many public relations/writing projects for the League of Wisconsin Municipalities. She submits well-written articles for the “Municipality” magazine that inform our readers about key issues that impact them. Leslie is enthusiastic about our goals, such as encouraging women to serve their communities as leaders in a volunteer or professional capacity. She is always enthusiastic, friendly and supportive of the League”
Many in the Architecture/Engineering/Construction industry excel at design but don't like to present. Avoid seven mistakes that can hurt your client interview.
Professionals in the Architecture/Engineering/Construction industry offered advice for teens considering future careers.
Otti Ney, 90, reveals how fellow passengers demonstrated compassion during the recent “bomb cyclone” at the Denver International Airport. During her overnight stay, the sleeping passengers reminded her of taking shelter in cellars and bunkers during World War II in Germany.