Use Logic and Empathy to Connect with Your A/E/C Clients
What’s the secret ingredient for connecting with your Architecture/Engineering/Construction (A/E/C) stakeholders? Empathy. You form a deeper human connection by addressing your listeners’ pain points and offering solutions.
How A/E/C Teams Can Successfully Collaborate on Case Studies
case study, also known as a customer success story, offers a happy customer’s insights into what made a project great. Components typically include a customer’s challenge, the firm’s solution, and qualitative or quantitative results.
Turbocharge your Project Narratives with Stories
Add stories to your Architecture/Engineering/Construction project summaries to add interest. Celebrate how your firms made a difference for individuals.
How to Develop a Case Study for Your A/E/C Project
Go beyond your typical Architecture/Engineering/Construction project summary. Follow this six-step process to develop a case study that reveals how you helped a happy client solve a problem.
Use Internal Storytelling to Reinforce Your Messages
Use internal storytelling to share corporate information with your workforce. It’s a great way to identify best practices in a memorable way.
Amplify your A/E/C brand with stories
Enhance your content with human interest stories. They don’t have to be long. You’ll connect with your readers and encourage engagement.
How can you use case studies?
The beauty of case studies, also known as customer success stories, is that firms can use them in many ways. Repurpose the content to maximize its benefits.
Unleash the power of stories to highlight your projects
Case studies, also known as customer success stories, aren’t new. But they’re typically underused in the A/E/C world.
Discovering exceptional service in a flooded community … and a coffee shop
When there’s a crisis, people offer exceptional service. How can you connect with others on a day-to-day basis?
Explore the Magic of Repurposing — For Cats and Content
Repurposing saves time whether you’re reusing butter plates for cat dishes or creating content.
