Strategic Content for A/E/C Firms
I help Architecture, Engineering, and Construction industries create powerful marketing messages that increase their visibility.
Architecture, Engineering and Construction Industry Copywriter
If you’re responsible for marketing for an architecture, engineering or construction firm, you know that it’s tough to create strategic content that speaks to your stakeholders.
You want content that builds your credibility with your existing clients, prospects, partners and recruits. But you already must oversee proposal creation, client interviews, conferences, corporate communications and more.
I get it. I’ve spent more than 20 years in the industry and as an industry-focused freelance writer. Unlike most business writers, I understand the complexities of these industries and your diverse audiences.
I can create the engaging content you need.
As an A/E/C copywriter, I can help you reduce your marketing to-do list, while building your brand.
Check out all my services for additional information about the many ways I can support your communication goals.
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Content Writing
Web Content, Blog Posts, Whitepapers,
Press Releases, Articles for Industry Publications and more.
Case Study Creation
I create case studies that show you are solving your client’s challenges.
Public Relations
Media Relations
Public Relations Pitches
Corporate Communications
Testimonials
“I’d highly recommend Leslie Blaize for copywriting. She’s worked closely with me to produce writing on behalf of my company. Leslie is always enthusiastic about the assignments, hits deadlines, and delivers creative copy. She also works well with editing and is responsive and punctual with any corrections. Plus she’s a fun person with a great sense of humor!”
Leslie is an exceptional writer, interviewer, and researcher. But more than that, she takes on a project with enthusiasm and passion. I appreciated how much she helped us with our firm history – treating the narrative with the dignity and respect it deserved.
“At Safe-T-Cover, we provide comprehensive education for our viewers through our frequent blog posts. We’ve been pleased with Leslie Blaize’s writing about technical issues related to our industry, such as future trends for backflow preventers and changing regulations. She writes in-depth blog posts that provide engaging content for our stakeholders. We manufacture industrial enclosures and backflow covers. Leslie is enthusiastic and easy to work with. She connects well with our experts.”
Public Speaking and Events
Developing Great Case Studies & Using AI To Help
Leslie Blaize talked with Frank Lippert and Deidre Booth, hosts of the Professional Services Marketing Show podcast. She explained the value of developing client-focused case studies for the Architecture/Engineering/Construction industry. Human-centric content is more...
How to Use Content to Stand Out in an AI World
Authentic human storytelling has become even more critical as more content is AI-generated. A presentation for the Society for Marketing Professional Services Idaho, virtual program.
Marketers Take Flight podcast
While a guest on the Markers Take Flight podcast, I talk about the process for developing the versatile marketing tool, a Case Study, and how 1 case study can equal 3 wins for A/E/C firms.
Recent Articles
5 Ways to Use Storytelling to Captivate and Connect with Your A/E/C Audience
Are you leveraging the power of storytelling to connect with your Architecture/Engineering/Construction stakeholders? We know prospects want to hire professionals they know, like, and trust. Recruits often seek a firm with a culture that aligns with their beliefs, and...
Build Trust and Engagement in A/E/C Project Interviews With Client Stories
Consider your next Architecture/Engineering/Construction project interview. How will your team stand out when it's over? Your firm is qualified, but client-focused stories could be a critical differentiator. They can show you've solved similar project challenges in...
Are Employee Stories Part of Your A/E/C Recruiting Efforts?
How are you connecting with recruits who may be considering joining your Architecture/Engineering/Construction firm? You want to hire diverse employees while also focusing on retaining your existing workforce. Key statistics emphasize the challenges: The National...
