by Leslie Blaize | Dec 20, 2024 | A/E/C Connect Newsletter
Are you leveraging the power of storytelling to connect with your Architecture/Engineering/Construction stakeholders? We know prospects want to hire professionals they know, like, and trust. Recruits often seek a firm with a culture that aligns with their beliefs, and...
by Leslie Blaize | Nov 7, 2024 | A/E/C Connect Newsletter
Consider your next Architecture/Engineering/Construction project interview. How will your team stand out when it’s over? Your firm is qualified, but client-focused stories could be a critical differentiator. They can show you’ve solved similar project...
by Leslie Blaize | Oct 3, 2024 | A/E/C Connect Newsletter
How are you connecting with recruits who may be considering joining your Architecture/Engineering/Construction firm? You want to hire diverse employees while also focusing on retaining your existing workforce. Key statistics emphasize the challenges: The National...
by Leslie Blaize | Sep 5, 2024 | A/E/C Connect Newsletter
What kind of role are you giving clients in your Architecture/Engineering/Construction project summaries? Are your clients given a cameo or supporting role, or are they a star? The answer? It probably depends on the significance of the project and the company’s...
by Leslie Blaize | Aug 19, 2024 | A/E/C Connect Newsletter
When does your Architecture/Engineering/Construction industry award entry process begin? Ideally, it’s right after you sign the project contract. You’re aware of the many challenges you’ll face and the project’s strategic importance for your firm. Submitting an A/E/C...
by Leslie Blaize | Jun 29, 2024 | A/E/C Connect Newsletter
The power of a story can transform you. I know. In the last three years, I’ve played three different roles in the local Vacation Bible School (VBS). With the help of amazing sets, costumes, and clever scripts, I’ve become Cam Track, a railroad engineer; Mickey Wey,...
by Leslie Blaize | May 23, 2024 | A/E/C Connect Newsletter
Grief strikes at unexpected times. I strongly felt the loss of my mother when I recently perused the many rows of greeting cards at Walgreens. For the first time, I won’t be buying a Mother’s Day or birthday card for Kathy Schwanz, my mother. She died peacefully on...
by Leslie Blaize | May 2, 2024 | A/E/C Connect Newsletter
How do you share information at your Architecture/Engineering/Construction firm? Are you communicating in an engaging way or simply sharing the latest directive? If you want to capture the attention of your staff, use relevant stories. They’re more likely to be...
by Leslie Blaize | Apr 21, 2024 | A/E/C Connect Newsletter
Are you creating human connections with your Architecture/Engineering/Construction prospects during the proposal process? Go beyond promoting technical expertise. Discover how social proof and other engaging techniques can help build relationships with prospects and...
by Leslie Blaize | Mar 7, 2024 | A/E/C Connect Newsletter
When a recruit considers joining an Architecture/Engineering/Construction firm, they want to know what it’ll be like to work there. What’s the culture really like, and will they fit in? “Your company must demonstrate that you’re the real deal if you want to become a...
by Leslie Blaize | Feb 21, 2024 | A/E/C Connect Newsletter
How will generative AI impact the creation of proposals and other marketing collateral in the Architecture/Engineering/Construction industry? AI’s benefits are already making a difference. It can improve efficiency, help generate ideas, and much more. But there’s a...
by Leslie Blaize | Jan 14, 2024 | A/E/C Connect Newsletter, Case Studies
Questions drive the case study creation process. Through the use of insightful inquiries, you can create a compelling story that captivates readers and demonstrates the expertise of your Architecture/Engineering/Construction firm. Generative AI has its place, but it...