by Leslie Blaize | Nov 18, 2025 | Events, Podcasts
In this episode of Breaking BizDev, Leslie Blaize talks about why stories matter in this age of AI. Client stories create emotional connections with Architecture/Engineering/Construction stakeholders. They also provide valuable social proof. Leslie reviewed the...
by Leslie Blaize | Aug 8, 2025 | Events, Podcasts
On the AEC Marketing for Principals podcast, Leslie Blaize discussed the power of storytelling in Architecture/Engineering/Construction with host Katie Marketing. They discussed how case studies help position firms as a trusted partner. Leslie also offered advice on...
by Leslie Blaize | Apr 18, 2025 | Events, Podcasts
Ilise Benun invited me to speak about “How to get clients on Linkedin” on her Marketing Mentor Podcast. I talked about the value of my Linkedin newsletter and profile for building my brand and my other outreach efforts.
by Leslie Blaize | Jan 26, 2024 | 2024, Events, Podcasts
Leslie Blaize talked with Frank Lippert and Deidre Booth, hosts of the Professional Services Marketing Show podcast. She explained the value of developing client-focused case studies for the Architecture/Engineering/Construction industry. Human-centric content is more...
by Leslie Blaize | Mar 24, 2021 | 2021, Events, Podcasts
AEC Marketeer, Episode 33 Making the Case for Case Studies with Leslie Blaize Host Keelin Cox chats with Leslie Blaize about case studies and why Architecture/Engineering/Construction firms should write them. Leslie discussed how case studies are one way professional...
